Monday, 21 March 2011


More highly charged, adrenaline-fuelled ads from Wrangler. The new 'We are Animals' campaign, dubbed 'Stunt', features stunt people performing daring acts to introduce and promote it's Spring/Summer 2011 collection. The acts include jumping out of windows, falling through glass and being set on fire, producing a series of dramatic and visually striking images captured by photographer Cass Bird. The campaign depicts the Wrangler person well - fearless, he takes risks, lives for the moment and acts on instinct.

Experience the shoot from the perspective of the stunt people through this website, created by Stink Digital

Behind the scenes film below:

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